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ABOUT maiwald & mates

//welcome to the home
//of visual storytelling

Born as an agency specialising in presentations, it is in our DNA to always have storytelling in mind and to convey complex ideas in an appealing and visually compelling way. Because this has become so valuable in this age of inattention, we now have a broad range of services that brings us a lot of work for incredibly nice and demanding clients, from medium-sized companies to global corporations.

Our goal is to harness the full power of visuals to make messages more eye-catching, understandable, powerful and emotional in today's flood of information. Our approach is always straightforward, direct, efficient and honest. The way we want to treat our customers, society, the planet and ourselves is characterised by the greatest possible sustainability and friendliness.

An arm in a bright jumper reaches out to grab colourful sticky notes on a wall.

We are not a normal agency
– and that's a good thing. We are specialists. We want to master everything we do really, really well. The working atmosphere at our agency is also different: no alpha animals, no controllers, no receptionists and no sales department. We focus on personal responsibility, trust, and a team with individual strengths and development potential. Open collaboration with our clients is particularly important to us; ideally, they see us as part of their team.

Founding

2007

Employees

10

Location

Stuttgart

Spectrum

Infographics

Presentations

Explanatory films & videos

White papers

Social media campaigns

Webinars

Email newsletters

Websites/landing pages

Kiosk/app design

And much more

Thomas Maiwald, wearing a white shirt, explains something on a whiteboard covered with diagrams and sticky notes. He gestures with his hand.
A wall with shelves displaying framed pictures and prints in various sizes.

Comprehensible, beautiful and surprising creativity is sometimes fun, often hard work and almost always subjective in its evaluation. But that's no reason for us to complicate things. Here, there is an abundance of ideas and a great desire to find the perfect design – but there is also always a kind of ‘slider’ that our customers can use to determine whether they need a quick, pragmatic solution instead. And no one here is too good for that.

Portrait photo of Thomas Maiwald
Portrait photo of Thomas Maiwald

Thomas

Founder

Portrait photo of Ute Maiwald
Portrait photo of Ute Maiwald

Ute

People & Culture

Portrait photo of Sonja Cermak
Portrait photo of Sonja Cermak

Sonja

Design

Portrait photo of Julian Lang
Portrait photo of Julian Lang

Julian

Design & Media Technology

Portrait photo of Lena Schenk
Portrait photo of Lena Schenk

Lena

Project Management & Design

Portrait photo of Joy Colin
Portrait photo of Joy Colin

Joy

Design

2021-08-19-Maiwald-Tine-0377.jpg
2021-08-19-Maiwald-Tine-0391.jpg

Tine

Design

Portrait photo of Lisa Bettag
Portrait photo of Lisa Bettag

Lisa

Project Management & Design

Portrait photo of Marie Waiblinger
Portrait photo of Marie Waiblinger

Marie

Content Strategy

Portrait photo of Rahel Stürner
Portrait photo of Rahel Stürner

Rahel

Content Strategy

A few things that are important to us:

TV_mit_schatten_auf_coral_gross_name_edi
Surferiin_shutterstock_coral1186309243.j
Ein Tischtennisschläger mit einem gelben Ball darauf, der wie eine Glühbirne gestaltet ist. Umgeben von mehreren gelben Tischtennisbällen auf blauem Hintergrund.

Don't try to protect your ideas as if they were yours alone. Instead, play ping-pong with them.

ALWAYS ACT
WITH POSITIVE INTENT...

Ein großer weißer Pfeil auf blauem Untergrund. Darüber steht der Text "...AND ASSUME POSITIVE INTENT IN OTHERS".
Ein kleines Modell eines Eisbären steht auf einem Stück Plastik, das wie eine Eisscholle aussieht, vor einem hellblauen Hintergrund.

We are convinced that we must base our actions on the consequences they have for our planet.

"If there were no people, there would be no economy.

Consequently, the economy exists for people, not the other way around." 

​Götz Werner, Founder and Supervisory Board dm Drogeriemarkt.

Ein Raum mit einem gelben Schild mit der Aufschrift „WELCOME” an der Wand. Auf der linken Seite sind gerahmte Bilder auf Regalen zu sehen, und im Hintergrund unterhalten sich zwei Personen.
A room with a yellow sign saying ‘WELCOME’ on the wall. On the left, framed pictures can be seen on shelves, and in the background, two people are conversing.

Fancy a job
with us?

We do not currently have any vacancies. However, we welcome your speculative application.

Or are you wondering
whether we can help you with a project?

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